Earlier today I was asked, “Mitch, how are you using social media?”
Here’s my response. It might surprise you.
“I’m using social media to build relationships. I don’t schedule too many things. Instead I wrap my content and conversations around real-time events and stories. While doing this, I usually don’t focus on any particular technology or platform. Instead, I pay attention to the people and what’s interesting. My motivation and hopefully my actions reflect having an abundance and growth mindset centered around adding as much value as I can to my communities.”
Taking a step back and upon further reflection, I think this is how we built the law firm over a 20 year period of time long before social media even became a thing. What worked well offline worked even better online.
So how about you? How are you using social media?
