Success isn’t easy. It takes focus, strategy and hard work.
One big problem I’ve seen over the past 30 years while representing hundreds of entrepreneurs and business owners is as follows: 99.99 % of these amazing people are trying to find success the wrong way.
They’re trying to reach this goal by being exactly like everyone else in their industry and profession.
That doesn’t work.
I believe that if you want success, you must stand out and fascinate others. You’ve got to take the steps, have the courage, and develop a game plan to do things your own and unique way.
Look, when it comes to leadership, branding, marketing, finance, social, employees, product and business development (and everything in between), most people in business are doing things all wrong. Because of that, why in the world would you ever want to copy what they do?
Be unique and do your own thing your own way. Don’t let the misunderstood, false and even out-of-date rules of business hold you back. Fascinate others, stand out and travel your own path.
Someday you’ll look back and be glad you did.
Today’s short video
If you’re interested, I write more about this concept in my new book, “Overnight Success” due out in early 2017.
Two of my favorite books you can read this week are “Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It” by Dorie Clark and “Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist” by Sally Hogshead.