I’m humbled. Thank you Michelle Reinglass, Esq. (former president of the Orange County Bar Association, former chair of its Business Litigation Section, past chairperson of the California Employment Lawyers Association, Top Business Lawyer of the Year, Top Woman Litigator, Top Employment Attorney and author).
“Mitch’s title, “The Ultimate Guide to Social Media” is very accurate. I love that he goes outside the realm of just focusing on the platforms and marketing end. In fact he utilizes the power of mindset in every aspect of social media usage. He says “understanding the social media mindset is EVERYTHING.” I agree! He also is one of the few business people who advise learning your purpose, your “why”, and demonstrating living in alignment to your purpose on social media. I met Mitch for many years ago, when our law offices were in the same building. I have seen Mitch in action in the courtroom, brainstormed cases with him, and can say first-hand that he is the real deal as a smart, generous and caring human being. It is in his DNA to focus on others to figure out how he can add value to others’ lives. He emphasizes this in this very informative book. Despite using social media for many years, I consider myself somewhat of a neophyte in that realm. Mitch is a great teacher, which is why this book is so valuable. Mitch does an excellent job in distilling down the various platforms in social media. He understands human nature, and lives and teaches the importance of being authentic and transparent in business, as well as treating business connections as the treasured relationships that they are. This book is a MUST-have for everyone!” -Michelle Reinglass, Esq.