What is Influence with Bob Burg

The 10 Minute Podcast with Bob Burg

In this episode of “The 10 Minute Podcast,” meet Hall of Fame speaker, best-selling author and sales expert, Bob Burg, co-author of “The Go-Giver” and “Adversaries Into Allies – Win People Over Without Manipulation or Coercion.

In Adversaries Into Allies, Bob shares five key principles to help you create and establish win-win influence while maintaining integrity and character. These principles include:

#1: Controlling Your Own Emotions.
#2: Understanding the Clash of Belief Systems
#3: Acknowledging Their Ego
#4: Setting The Proper Frame and,
#5: Communicating with Tact and Empathy

In this episode (click here), and before diving into the first of these 5 principles, Bob shares his thoughts about what is influence, why influence so important, and how you can tap into the power of influence each day in your personal and professional life. You can also listen here on Apple Podcast, Spotify and Anchor.

Author: Mitch Jackson

I'm a California trial lawyer trying to fix the world one client, cause, and social media interaction at a time.

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