Live streaming video platforms like Periscope offer professionals an excellent way to add value and build new relationships around the world. This guide is designed to help you quickly start and properly use the Periscope platform.
Please keep in mind that there is usually more than one way to do many of the things I describe in this post. Because this is a quick guide and I want you to get started as fast as possible, simply follow my specific instructions to avoid complicating the process. After all, I want to see you “live” on Periscope sooner rather than later.
First Things First
Before you download and begin using Periscope, there are a few things you need to know when it comes to engaging on social media and the live streaming platforms. While I could write an entire chapter on each of these items (actually I did here), I think I’ll save sharing the full logic behind this specific advice for an upcoming live stream show. For the time being just remember to:
Be honest and truthful
Professionals need to leave the attitude back at the office and show their human side on all the social and live streaming platforms. Relax, relate to and engage your audience as you would a good friend or neighbor.
Feel free to follow me and watch my Periscopes if you want to see how I try and do this. I try and model some of the best Periscopers in the world and while I don’t always get things right, I do try and keep improving on a daily basis. I’m @MitchJackson on Periscope.
Periscope is owned by Twitter, and the two platforms go hand in hand. Although you don’t need a Twitter account to use Periscope, I think using Periscope without Twitter is like driving a Lamborghini all day in first gear (what’s the point right?). I’ll explain in more detail below.
I’ve set up a new group for professionals who enjoy using live streaming to exchange ideas and build their businesses and companies. This new group tool allows for smaller communities with similar interests and passions to enjoy Periscope in a more controlled environment.
“I’ve been an early adopter of tech, social and live streaming and have seen almost everything there is to see in the tech space. While platforms come and go, the one consistent business asset that never seems to change are quality relationships with people who #DoGoodStuff.
Mitch and his team of top-rated lawyers at Jackson & Wilson, Inc. have been embracing tech and the Internet since the mid-1990s. They understand the changing needs and legal issues that relate to tech startups and businesses using the digital platforms. I’ve had the pleasure of having Mitch’s firm assist me with several legal matters, and his legal team always shared honest and timely feedback, even on the weekends.
If you’re looking for a lawyer and law firm that understands tech, social media and doing business the human to human way, give Mitch and his team a call. They’ll take great care of you and always put your best interest first.”
Joel Comm is a Keynote Speaker, NY Times Best-Selling Author, Futurist and Social Influencer.