7 Business Tips for 2021

Yesterday on Clubhouse (an audio only social media platform), I shared these 7 action items that my law firm and consulting services are focusing on while moving forward with business in 2021. The ideas were well received and so I’m sharing them here too.

The goal is to take what my different business teams learned in 2020 and use that information to better serve our clients while protecting the long-term viability of our businesses moving forward in 2021. Most of these ideas we actually initiated years ago but, we’re improving upon what we’ve been doing because of the lessons we’ve learned from COVID-19, social distancing and working from home. I hope these ideas plant a few seeds giving you new ideas moving forward.

#1 Communicate with clients the way THEY want to be communicated to.

Our clients and customers all have a lot on their plates right now. With this in mind, do your best to communicate with them in a way that reduces friction and makes it as easy as possible. If a client wants updates by text, give them text updates. If a client wants to see your smiling face via Zoom, use Zoom. Give clients what they want and you’ll be thought of as part of the solution and not the problem.

#2: Build life-long relationships: Pay attention to who promotes you. Stay top-of-mind by paying attention to your brand advocates.

If there’s one thing we learned in 2020, it’s that relationships matter. People who like, respect and trust you, will go out of their way to help you. They understand when things take a bit longer because services are delayed or shut down (our courthouses are basically closed), that we’re all in this together. As a matter of fact, because they trust you, they rely upon you more than ever in times of need.

Continue reading “7 Business Tips for 2021”

The Secret To REALLY Connecting With Your Social Media Community in 2021

If you really want to connect with your community in 2021, create and share your personal stories and experiences– your hobbies, interests and passions, on #socialmedia. I dive a bit deeper on this topic in this 6 minute audio.

More voice updates daily on my Alexa Flash Briefings. Don’t have Alexa? No worries, you can listen here too.

Thursday Afternoon Beach Run and Chat

Topics included the Airbnb $42B public offering value; entrepreneur Tony Hsieh and entertainer Chadwick Boseman passing away without estate plans and discussing my new virtual estate planning department; my Top Secret Partner consulting service for new lawyers; yesterday’s StreamYard with Ross Brand and sharing AgoraPulse and LatelyAI; and why I’m doubling down using the strategies shared in my LegalMinds mastermind, like promoting the Clio Cloud portal, and being massively proactive in 2021 with building my brand and cloud-based virtual business services. And just in case you’re interested, today’s running playlist include Justin Timberlake and Linkin Park

Lots of New Live Video Interviews and Shows at Human.Social

Take a look this weekend (click here). There’s a lot of value in these shows to help you move forward in 2021. Enjoy!

Picture of past guests and shows on Mitch Jackson's Human.Social live video show and podcast

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Sam Madani, C0-Founder and CEO of BOMANI Cold Buzz

On this Instagram Live, Bomani Cold Buzz CEO, Sam Madani, shares his startup and entrepreneur experiences in a crazy upside down COVID-19 world. Enjoy!

Our conversation revolved around:

    1. The mindset of an entrepreneur;
    2. Building a team;
    3. Funding;
    4. Taking risks and adapting to the business environment (COVID-19).

Connect with Sam and Bomani on Instagram and visit the Bomani Cold Buzz website to shop and get favorite recipes!

Chris Gronkowski- The NFL, Shark Tank, COVID-19 and Being an Entrepreneur

Chris Gronkowski was my guest on Tuesday’s Human.Social live video show.

Chris is a former University of Arizona and NFL running back, and our topic is ENTREPRENEURSHIP in a crazy upside down COVID-19 world!

We talked about how Chris took many of life’s lessons learned on the football field and applied them to start and build his successful company, IceShaker.com

Chris’ life journey included catching passes and scoring touchdowns at the University of Arizona and NFL, to successfully pitching his business on Shark Tank where he scored another TD by making a big deal with Mark Cuban and Alex Rodriguez.

Watch live right here or bounce over to Twitter, LinkedIn, YouTube or Facebook.

Prefer to listen to the Podcast version of the show? No worries, here you go!

Three New Client Expectations in a COVID-19 World

My thoughts on meeting client expectations as a lawyer, or business owner, based upon my 2020 experience and, what I see happening in 2021.

What do you think? What would you add or disagree with? Just curious.

Four Seasons Total Landscaping Trademark Issues

WHAT BUSINESS OWNERS NEED TO LEARN FROM THE RUDY GIULIANI “FOUR SEASONS TOTAL LANDSCAPING” PRESS CONFERENCE. What’s a Trademark and How Can You Protect Yours?


My interview this week is with Stephen Stanwood, an Intellectual Property and Trademark Law attorney. The topic crystalized for me after watching the one and only Rudy Giuliani give his now infamous rant from the Four Seasons Total Landscaping parking lot in Philadelphia. You know, the parking lot between an adult book and sex toy store and a crematorium. Apparently he and others confused the name with another venue we all know as the Four Seasons Hotel.

In addition to giving me a good laugh, and I wasn’t alone– see this TikTok video I shared on Facebook, the confusion got me to thinking about whether or not “Four Seasons Total Landscaping” could even legally use the term, “Four Seasons” in its name without violating the intellectual property trademark rights of the “Four Seasons” hotel properties.

Is this OK?

What are the laws?

Can they use this name in creating and selling merchandise?

How do the courts balance consumer confusion and IP violations in these types of cases? What are the damages, if any?

If you own a business, how can you protect your business name so that Rudy doesn’t show up unannounced? Just kidding but you know what I mean.

Well, this Monday at 1 pm PDT (4 pm ET), trademark lawyer, Stephen Stanwood, will share his thoughts on these questions, and more, as a guest on my live video show. Share with your friends and get your questions ready to ask Stephen live!

Stephen and I will dive deep on Monday and make sure that by the time we’re done, everyone watching will understand who owns the name of their company and, what needs to be done to protect your company name from being used by other people.

Join us live on Facebook, Twitter, Periscope, LinkedIn and YouTube this Monday at 4 pm ET. You can watch live or recorded via all the links at https://streaming.lawyer or jump directly over to Facebook at https://www.facebook.com/mitchjackson.live

Between now and show time, please connect with Stephen on LinkedIn https://www.linkedin.com/in/stephen-stanwood/ and watch this hysterical TikTok about the Rudy press conference rant– at the wrong place  (seriously, I couldn’t stop laughing out loud). https://www.facebook.com/jon.mitchell.jackson/posts/10158946585627138

If you think others will enjoy this show, please use the buttons to share our live and recorded show on social media. Thanks! Mitch

#video #interview

New Lawyers- Let Me Be Your “Top Secret Partner”

Are you a new lawyer who’s spending too much time trying to figure things out?

Are you a seasoned attorney transitioning to litigation and trial practice?

Do you want to know exactly how top lawyers would handle the challenges partners are asking you to solve?

Would you like to benefit from having access to an experienced and award-winning trial lawyer to get your questions answered?

Would you like to be known as a superstar by your clients and the partners in your firm?

If your answer to any of these questions is “YES” (and I’m guessing it’s a big “YES” to most of them), then my private and confidential consulting service is for you.

If you’re a lawyer or law school student, and you’d like to accelerate your success, get private and confidential advice from an award winning trial lawyer.  Learn more today!