California Consumer Privacy Act (CCPA)

The California Consumer Privacy Act (CCPA) takes effect on January 1, 2020. This new law creates greater privacy rights for California consumers including:

  • The right to know what personal information is collected, used, shared or sold;
  • The right to delete, or have deleted, personal information held by businesses;
  • The right to opt-out of the sale of your personal information;
  • The right to non-discrimination in terms of price or service when a consumer exercises a privacy right under CCPA.
What Businesses are Subject to the CCPA?

Businesses that fall under the CCPA include any business that meets one or more of the following conditions:

  • Has gross annual revenues in excess of $25 million;
  • Buys, receives, or sells the personal information of 50,000 or more consumers, households, or devices;
  • Derives 50 percent or more of annual revenues from selling consumers’ personal information.

If your business is subject to CCPA requirements, certain steps must be taken when collecting and handling consumer data. You can get the latest information and email updates at the CCPA website and in this two page summary.

Think the CCPA is bad or good? Will it affect your business? Reach out in the comments below or by private message.

Why I Use a Virtual Private Network

Are You Using Protection?

My phone was hacked while using a Wi-Fi two weeks ago in a well-known Los Angeles hotel. I caught the intrusion early and avoided any issues. If I didn’t have a pretty good handle on tech, I would have never noticed the issue or found the problem.

Because I use public Wi-Fi and hotspots all the time (airports, courthouses, restaurants, coffee shops, opposing counsel’s office, deposition and mediation locations), I did my due diligence and am now using a NordVPN private network (affiliate link). It’s inexpensive and easy to use.

Once you download the app to your phone or iPad, you set it and forget it. NordVPN automatically goes to work to, behind the scenes, to protect you. I’ve been testing NordVPN for the last two weeks, and it’s great!

I’m glad I detected the network intrusion right away and before any of my data was taken. If you’re interested in being proactive and avoiding this problem, take a look at the NordVPN cyber deal that’s going on right now (3 months free) for the next 8 hours or so. I did the $3.49/month 3-year deal (it’s 70% off and also gives you a 30-day money-back guarantee). Now, I automatically enjoy the ultimate online security when I’m out in public.

NordVPN also works on your laptop, desktop, and routers, and I’ll probably add the extra layer of protection in the next week or so. One subscription lets you cover several different devices.

Here’s my affiliate link if you’re interested. Again, this is a paid app/service that’s been recommended to me for a long time, and I’m glad I finally took the time to check it out and add it to my online protection.

If you get NordVPN, let me know what you think after you’ve tried it for a few days. I can’t even tell it’s running in the background on my phone unless I take the time to do a security check (you can click on a link and test/check your privacy connection).

Mitch

Mitch and Lisa on Nomberg Law Live!

It was fun joining my partner and wife, Lisa Wilson, on Bernard Nomberg’s Nomberg Law Live. The topic revolved around balancing the responsibilities of owning a law firm with family life. This was fun. Give it a watch!

Click here to watch and share. Thanks!

FTC Releases Advertising Disclosures Guidance for Online Influencers

Update: November 5, 2019

The Federal Trade Commission has released a new publication for online influencers. It tells influencers what and how to disclose their relationships with sponsors. Read the updated influencer FTC disclosure requirements here! (PDF)

Other updated FTC resources and links are here.

Related

How Brands Can Protect Themselves from Influencer Mistakes, Wrongdoing and Liability (part 1 of 3)

How Social Media Agencies can Protect Themselves from Influencer Liability

How Influencers Can Protect Themselves from Agency and Brand Liability

21 Clauses That Should Be In Every Influencer Marketing Contract (Podcast Interview) 

#influencer #ftc

ONE OF MY FAVORITE BUSINESS PRODUCTIVITY HACKS

I’ve been doing this ever since the first mobile phone rolled out years ago. It helps clear my mind, do some fun multitasking and get things done.

When I’m in depositions, hearings, or court, my team lets callers know I’ll be returning phone calls between 3-5 in the afternoon or maybe even 5-7 in the evening. Then, when my schedule allows, I’ll return calls while taking a late afternoon run or SUP (I use my AirPods). Mountain biking on the back trails, sitting in a jacuzzi, or just taking a walk, are also great opportunities to return calls.

When you do this, have fun. Let the other side know what you’re doing. When appropriate, joke around, give the other person a hard time for still being in the office and enjoy the process and conversation. Share your human side.

Returning calls during a late afternoon activity work well, and you’ll be amazed at just how many calls you get through if you keep things short and sweet.

Just don’t take or return calls while driving your car.

BTW, if you have any questions, call me. I’ll probably be returning calls between 3-5 today 😉
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BTW, I used Quicc to auto caption this video. Click here if you want to try the service (yes, I’m a brand ambassador for the company but I only recommend services I believe in and use)