“Mitch Jackson is the epitome of someone who does social media right who is in the service based business. He is creative and approachable – always giving value to the audience he serves. Mitch is my go to example when I speak about how to use Instagram for those in service based industries.”
Sue B. Zimmerman a speaker and expert on Instagram. She teaches entrepreneurs and marketing pros how to use Instagram to get tangible results. Connect with Sue on all the social platforms including her website, Instagram and Twitter!
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Author and speaker, David Meerman Scott, has hit another home run with his updated 5th edition of “The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly.”
I do admit to being a bit biased with David’s book. I say this not because he was kind enough to share a few pages about how my law firm uses social media to help consumers (beginning at page 86), but because I am always impressed with his thoughts and approaches to marketing, sales, service and social media (I’m also a big-time fan of “The New Rules of Sales and Service”)
This is the fifth edition of the pioneering guide to the future of marketing. The New Rules of Marketing & PR is an international bestseller with more than 350,000 copies sold in over twenty-five languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to directly communicate with buyers, raise visibility, and increase sales.
If you haven’t already done so, pick up David’s updated book and join me on live stream to share how you’re using his ideas and approaches to build your business, connect with others, and increase sales!
Yesterday, Sue B. Zimmerman (The Instagram Expert) was on Tyler Anderson’s Casual Friday’s social media podcast which experts rate as one of the top 10 social media podcasts on the planet. I was honored to be on Tyler’s show last week (link here).
During the show, Tyler concurrently live Blabbed (real-time live video) his interview with Sue and many of us stopped by to watch. To my surprise, Tyler and Sue shared some very kind comments about how my firm is using social media to build relationships and show our “human side” on social. I have to tell you, these two very special people put a BIG smile on my face and I’m so glad our paths have crossed on the digital platforms. Without social media, we probably would have ever met and that would have been my loss.
Below is the portion of the show I’m referencing. And here’s a direct link to the entire interview Tyler did with Sue. You can connect with Sue B. Zimmerman on Instagram and also here at her awesome website and blog!
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