Consumers are now able to quickly and easily tap into Mitch’s 35 years of experience and expertise in law, trial practice, business, startups, entrepreneurship, negotiation, and digital branding for professionals. Take advantage of our new discounted consulting services. Get your questions answered.
Over the weekend we crossed the 1,000 member mark in our Clubhouse Club, “Marketing and Social Media for Lawyers.” Together with an additional 1,700 followers, our Rooms are always active and provide MASSIVE value.
With this in mind, several upcoming rooms you’re not going to want to miss include:
April 7th at 2PM PT (5PM ET)
FANOCRACY on Clubhouse with David Meerman Scott
Marketing expert and best selling author, David Meerman Scott, shows you how to tap into the power of “FANOCRACY” (turning fans into customers and customers into fans) on Clubhouse. Direct link https://www.joinclubhouse.com/event/xovrqng8
April 8th at 3PM PT (6PM ET)
POWERFUL COMMUNITY BASED MARKETING IDEAS FOR LAWYERS ⚖️💯
Anneke Godlewski shares some of the BEST law firm marketing tips you’ll ever be exposed to. If you want to build your brand while helping your community, don’t miss this show! Direct link https://www.joinclubhouse.com/event/PG2Vj61D
April 12th at 5PM PT (8PM ET)
200+ COMBINED YEARS OF LEGAL EXPERIENCE- Get your legal questions answered on Clubhouse! ⚖️
Attorney Mitch Jackson, aka the “Streaming Lawyer” has gathered a group of exceptional lawyers to help answer consumer questions on Clubhouse. In one room, our audience will get access to a combined 200+ years of legal expertise. The direct link is https://www.joinclubhouse.com/event/xqR8ojgp
April 20th at 10AM PT (1PM ET)
How to Create a CUMULATIVE ADVANTAGE in biz and life!
Cumulative Advantage author and marketing expert, Mark Schaefer share how you can build momentum for your ideas, business and life against all odds. The direct link is https://www.joinclubhouse.com/event/MOpQ13NR
STAY CONNECTED- Show Updates and More:
Don’t miss another event. Get updates about Mitch’s live videos, Clubhouse Rooms and more
Become a member of Mitch’s Club, “Marketing and Social Media for Lawyers” https://www.joinclubhouse.com/club/marketingandsocialmediaforlawyers
Connect with Mitch via his Clubhouse Profile (make sure to “ring the bell” to get alerts)
Building your name and brand on social media and specifically Clubhouse, takes time. The process isn’t a sprint or marathon (there’s no finish line). Think of this process as something more like a healthy diet or exercise plan. Consistent effort over time is what will get you the results you’re looking for.
On Clubhouse, the secret to building a following to your profile and more members and followers in your Clubhouse Club is showing up and ACTIVE engagement.
What do I mean by this?
Well, hosting and moderating and/or co-moderating rooms is a great place to start. Being on stage and leading an active, engaging, entertaining and helpful room is a great place to start. Using the below mentioned approaches (links) as a moderator will encourage an active and interesting room and for people on stage and in the audience to follow you and others in the room. Co-moderating with others who already have large followings is also a solid approach to bring more people into your sphere of influence. See this post and consider this brand new course by my long-time friend, Brooke, with her link here.
Another approach that works well for me is to join active clubs, show up in other rooms that you’re interested in, read the room and once done, RAISE YOUR HAND and appropriately participate in the conversation. Including others in your conversation and adding to the conversation (ask the moderators and fellow speakers open-ended questions) will result in people on stage, and in the audience being more invested in who you are and tapping to connect with you and your club if you have one. Use these approaches (my favorite on social) during your conversation to build rapport and your brand.
For the lawyers reading this, I’ve also found that being involved in rooms and in clubs of interests, outside of the legal profession, also sets you apart from others in the room (sometimes I’m the only lawyer in these rooms and clubs) and as a result, the engagement, new relationships and followers happen.
In conclusion, being active on the platform and adding value to the experience of others will help improve your brand and result in more followers. This has always worked for me on the other social media platforms and it works here too.
Compliment this effort with a properly completed profile bio, club description and a friendly and bright profile picture with a big smile, and you’ll be setting yourself up more followers and long-term success on the #Clubhouse platform.
Robert Hanna and yours truly discuss having a successful 2021 legal marketing and branding philosophy, which emphasizes creativity and variation over traditional “box-ticking.”
As Rob shares in his podcast post:
🔥 Mitch shares his story, from growing up in an Arizona ranch to becoming a top trial lawyer in California;
🔥 How outdated legal marketing courses led Mitch to embrace the internet and social media for his personal brand and practice;
🔥 His digital marketing advice for 2021, including why Mitch thinks Clubhouse is so revolutionary;
🔥 Why the pandemic will mean long-term efficiency gains for the global legal industry.
Let me know if this hits home for you in the comments or private DM. Thanks!
Last Friday, Clubhouse updated its app allowing you to share your unique Profile and Club links. For the first time, you can now share these links with your social media community.
Why is this important? Because you can now quickly and easily share your valuable Clubhouse brand and activities with your audience. It makes it easy for people to connect and follow you on the platform.
To help you do this, I’ve put together 10 easy and powerful ways to share your new Clubhouse links:
#1: Share links in your social media profile bios. For example, think about including an invitation to connect with you on Clubhouse in your Twitter, Linkedin, Facebook and Instagram profiles. Maybe something like:
“Let’s stay connected on Clubhouse. Click https://www.joinclubhouse.com/@mitchjackson and get powerful tips in my Club, “Marketing and Social Media for Lawyers” https://www.joinclubhouse.com/club/marketingandsocialmediaforlawyers
(Pro-Tip- I’m doing this but using Tips #4 and #5 to make the links shorter and easier to share)
#2: Share links in your social media posts. When posting about topics that relate to your activity on Clubhouse, let your audience know they can get more real-time information or engage in real-time conversation on the topic over on Clubhouse. Then, share your links.
Let’s have some fun, create new connections and make history!
Please stop by our Clubhouse Room on Thursday, March 11th, between 9 am ET and 5 pm ET, and say hello. Even better, raise your hand, jump up on stage, and introduce yourself. Meet our special guest co-moderators and connect with other professionals in the legal community from around the world. Click here to join us on Clubhouse!
Wednesday Afternoon Update: Just some of the SPECIAL GUESTS who will be joining us on stage!
We believe Clubhouse is all about building relationships and adding value through quality conversations. On Thursday, we’re going to set a world record in the legal community for doing just that!
Here’s the plan:
We’re going live on Thursday at 9 am ET in our Clubhouse Room along with a few special guests who will be helping co-moderate the room throughout the day. We’ll be asking lawyers and other members of our legal community (students, professors, support staff, teams, legal tech and third party resources) to raise their hands and join us on stage.
I really enjoyed this conversation with Tom Foster of Foster Web Marketing. Lawyers and business owners, PLEASE be proactive and put these tips and approaches to use. They work very well!