What Is The Social Media ‘SEO’ Success Formula?

Hint- It’s probably not what you think it is!

When most online business owners, marketers, and digital marketing specialists mention SEO, they’re talking about the concept of traditional “Search Engine Optimization.” The process of improving the quantity and quality of online traffic by increasing the visibility, through ranking, of a website or page, to search engine users.

The kind of SEO I’m referencing when referring to social media is substantially different. Click here to read my new article on LinkedIn!

_____

Related article on LinkedIn

“How to do Social Media the Right Way in 2019”

HOW TO DO SOCIAL MEDIA THE RIGHT WAY IN 2019

My Story (The Short Version)

When I first opened the doors to my very own law firm 33 years ago, I tried to market and build my practice like all the other big law firms in town.

It didn’t work.

They had more money and resources than I did. Because of this, they were able to stand out and get all the good clients. Despite how hard I tried to get noticed and bring in bigger cases, nothing worked.

I believe most new business owners experience the same thing. It doesn’t matter if you’re a lawyer, doctor, or the new local sandwich shop in town.

In fact, I shared my struggle, and this part of my story, in a short video during a morning run not too long ago.

Then I Did This

After about 5-7 years, something happened that changed everything for the better. I did something radically different, and it worked. It worked very well.

Continue reading “HOW TO DO SOCIAL MEDIA THE RIGHT WAY IN 2019”

The truth behind successfully building your brand on social media

If you want to play QB in the NFL, you’ve got to learn to do more than throw a nice spiral. Just for starters, you need to learn how to run plays, read defenses, and be a leader. You’ve got to execute while being chased by 300 pound linemen who want to take your head off.

If you want to be the best, you need to be good, execute and make good things happen.

Social media is the same thing. Posting content is one thing. It’s like learning how to throw a football. Knowing the “game” and consistently executing the right way, and at the right time, to get the results you’re looking for is a completely different thing.

Watch the video to see what I mean (less than 2 minutes)

Together with 46 other experts from around the world, I share everything you need to know in my book, “The Ultimate Guide to Social Media for Business Owners, Professionals and Entrepreneurs.”

I also dive much deeper in my LegalMinds Mastermind. 

#attorney #lawyer #law #entrepreneur

Old Guys and Gals Rule on Social Media!

I’m just saying! Share your wisdom and experience. Show us how you learned from your mistakes and created success.

Look, I’m a trial lawyer. Does this look like your typical lawyer video? I did everything with my phone. It’s not great but it’s different and effective right?

My advice is to NEVER stop raising the bar and when it comes to business and life. And when it comes to creating video content (pay attention lawyer friends), try modeling these guys and gals:

Casey Neistat

Philip DeFranco

Sunny Lenarduzzi

Roberto Blake

Sean Cannell

__________

Check out my new weekly show for online business owners with new episodes each week! Here’s the link OnlineBusiness.show

Social Chat 2.5: How to Promote Yourself on Social Media to Increase Sales

WOW! Massive value was shared during today’s SEMrush Social Chat 2.5. Listen to all the social media and digital tips dropped by Rebekah Radice, Kelly Noble Mirabella, Christina Nicholson, and yours truly, during the show!