David Meerman Scott was kind enough to write the foreword to my new book, “The Ultimate Guide to Social Media for Business Owners, Professionals, and Entrepreneurs.” Please take a minute, click here or on the image below to watch his video recommendation at the bottom of the Amazon page.
David is the international bestselling author of “The New Rules of Sales and Service” and nine other books. He’s an internationally acclaimed marketing and sales strategists who has spoken on all 7 continents and in 40 different countries. His book, “The New Rules of Marketing & PR is in its 6th edition and has been translated into 26 languages. It’s used as a text book in hundreds of universities and business schools worldwide.
For those of you planning on using social media and digital to market your business or practice and build your brand in 2019, understand this one concept. Appreciating what I’m about to tell you and then actually executing on this approach will be critical to your success.
If this resonated with you, then you may also be interested in what we share and do in my LegalMinds mastermind https://LegalMinds.lawyer
Also, my new book, “The Ultimate Guide to Social Media For Business Owners, Professionals, and Entrepreneurs” (January 2019) is here http://socialmediabook.info
Attention spans and consumer expectations have changed drastically because of social media. Being successful in your practice and, inside the courtroom as a trial lawyer, requires you to understand, embrace, and harness these changes to make an impact with your audience and empower them to give you the result your client is looking for.
I shared a few thoughts about this and, the misguided mantra about “failing often and failing fast” that you can watch by clicking here.
This is a clip from last month’s live video and podcast interview with lawyer and social media expert, Brad Friedman.
I had a blast joining Chapman University Professor, Niklas Myhr (aka the “Social Media Professor”), and his MBA class last Monday night. I shared real world issues and solutions to building a brand and frankly, building a business. We then wrapped things up with my fav– extensive Q&A.
Click here to see a few more pics on my Facebook page.
I’m looking forward to sharing a new keynote at the #PILMMA Super Summit in St. Louis titled, “Real-Time Marketing for Lawyers: How to Get Noticed, Build Relationships and Grow Your Practice” (Sept 11-14th). #law #success
Will you be there?
Last Thursday, I had the chance to join my friend and marketing guru, David Meerman Scott, on stage at the Tony Robbins Business Mastery Event in Las Vegas. We shared some of our best tips on real time marketing, branding and newsjacking with 2,000+ amazing business people at the event.
If you’d like to learn more about how I’m using real time marketing and newsjacking to build my professional brand, take a few minutes and visit my LegalMinds Mastermind.
Thanks everyone and make each day your masterpiece!
More pics here.