It’s not complicated.
“There’s no future that doesn’t have ambient computing or voice activation … you have to get in early.” -Mark Cuban
My Amazon Skill aka Flash Briefing went live this week. It’s titled, “Trial Lawyer Communication Tips.” In each flash update on Amazon Echo, I share a short daily audio that include award winning trial lawyer advocacy and communication tips to help good lawyers become great trial attorneys and, smart business owners become better communicators.
To Listen Using Your Amazon Echo
To listen to the updates on your Amazon Echo, you can “enable” my flash briefing by going to Mitch.Today on your desktop, laptop, tablet or simply by using the Amazon Echo app on your phone. You can also use the search bar at the Amazon website to search for “Trial Lawyer Communication Tips” or “Mitch Jackson.” (tip- narrow your search results by using the search arrow to search only for “Alexa Skills.”
Regardless of how you get to my flash briefing, the next step is to “enable” it.
Then, the next time you want to listen to your flash updates using Amazon Echo, simply say, “Alexa, what’s my flash briefing” or “Alexa, what’s in the news,” and you’ll get my latest update along with any others you’ve enabled.
To listen Using Your Phone
From your phone, open the Amazon Shopping App. Note this is different from the Alexa App. The app looks like this in the app store:
Next, tap the white circle (iPhone) or microphone symbol (android) at the top right and enable your microphone. From this point forward, you can simply say, “Alexa, play my flash briefing.”
You can use the buttons to move ahead, go back, pause or stop.
I believe voice is very cool. It’s going to change the world. If you’re not using an Amazon Echo or Google Home device, think about starting (but get an Amazon Echo because for now, that’s the only way you can listen to my daily flash briefings).
I have over a thousand tips I’ll be sharing over the next several years on voice. Frankly, I’m bitting at the bit to share them all with you.
However, if you have trial lawyer advocacy or business communication questions or issues you’d like me to cover, message me with the details and I’ll try to address your question or needs in an upcoming flash update!
Here’s a Sample
I’ll be offering these Amazon Skill flash updates exclusively via Amazon Alexa. Just in case you haven’t taken the step to join the voice revolution, here’s a sample of the kind of content I’m sharing each and every day.
I’m sorry if I’ve ever come across as being rude, impatient or more interested in going for the win than giving you my shoulder to rest upon.
Trial lawyers have to wear many different hats and sometimes I forget which one I’m wearing.
I enjoyed being interviewed earlier this week by Kenneth L Hardison of Personal Injury Lawyers Marketing and Management Association about the marketing approach called “newsjacking.” I think Ken’s new show, “The Law Practice Advisor Show” is going to add value to lawyers and other professionals interested in raising their marketing game in 2017. Also, always a pleasure to mention and share friend, David Meerman Scott, and all he does.
I am very excited to share my new LegalMinds Mastermind Group™, a cutting-edge community created to help lawyers master their people, business, and digital skills.
There’s a new and better way to practice law, build our brands, and market our practices. I say this because after 30 years of building my law firm, being an entrepreneur, and branding on the digital platforms, if there’s one truth that I’ve learned it’s the following:
When it comes to building their brand, marketing, and developing a practice, most lawyers do what every other lawyer in town is doing. And that’s a shame because 99.99% of these other lawyers don’t have a clue as to what they’re doing or why they’re doing it.
I figured this out twenty years ago and have never looked back. The tools, techniques and approaches I use on a daily basis have allowed me to build a global brand around my Southern California firm. What I’m doing is working very well and now I’m sharing my secret sauce with members of my LegalMinds Mastermind Group™.
If you’re a lawyer who would like to raise the bar in 2017, check out group. If you know a lawyer or have one in the family and would like to give them new practice and quality of life options, send them my way.
I believe that it’s important to be passionate about what you do in life. Heck, I’m more excited about practicing law today than ever before. Most lawyers don’t feel this way. The reason I’m so excited about law and life is because of the “why” and “how” I’m sharing each week in the group.
It’s probably obvious that I’m excited about the new LegalMinds Mastermind Group™. I invite you to click here to see what what my enthusiasm is about!
It’s 2020 and the new handheld Techsung Global Device 50 (“TGD50”) battery has a run time of six months between charges. Incredible technology except for one thing. Just like a few years ago, the batteries are catching fire during use.
My clients 50,000 square foot storage warehouse valued at $200 million burned to the ground after a cargo container filled full of TGD50’s caught fire and within an hour, destroyed the building and everything in it. Today, we’re starting a products liability jury trial in Orange County, California, and we’ll be using Virtual Reality (VR), Augmented Reality (AR) and body sensory devices (SD) to win the case for our clients.
The tech and legal issues are unbelievably complicated. The parties to this case are concerned that the average Orange County juror just isn’t going to be able to get a good grasp on the issues and damages. The anticipated expense of bringing in witnesses and experts from around the world is daunting. Our judge agrees.
Virtual Reality, Augmented Reality, and Sensory Devices
Rather than a traditional jury trial, we’ll be utilizing the new Virtual and Augmented Reality with Sensory Device (VARS option) now offered by the Orange County Superior Court. This new service is designed to create a virtual courtroom. For those of you not familiar with VR or AR, here’s a glimpse of how this tech works [click to watch].