Do you interview guests on live video or podcasts? Are you using a pre-interview Agreement?
On this week’s episode of the LegalHour.live, my co-host and fellow attorney, Joey Vitale, and I explained why you need to use pre-interview agreements and also the exact clauses you should include in your agreements.
Podcast and Livevideo Pre-Interview Agreement Clauses:
1. Identify parties to the agreement.
2. Scope and nature of show.
3. Live, recording and repurposing rights.
4. Promotion and marketing rights.
5. Revenue and distribution rights.
6. Dispute resolution and venue
Can you legally monitor (listen in) or record someone else during a telephone call, podcast or live video show? I share my thoughts, and tips, in the above 2 minute video.
My advice for my fellow livestreamers is to always get the express permission of your guest(s) to record and use the podcast or live video conversation. Sure, you can always argue that it was implied that you had permission to record the private or public interview or conversation but written permission (text or email confirmation) is the best way to document consent, especially in a two-party state.
After watching this video, see if you know the answer to the following question: “You are in California and you interview a guest located in New York on your podcast or live video show. Do the laws of a one-party or two-party state apply?”
I can find a reason to NOT do almost anything if I turn my mind to it, and live video is no exception.
However, if you’re going to avoid such a powerful marketing tool in your practice, then at least come up with some decent excuses. The ones I’m hearing these days aren’t very good at all.
The truth is that live video is an amazing opportunity to connect with your current and future clients in a real, personal way. This is because people get to see a bit of the real you. Done right, it build trust and confidence in you as a person and as a lawyer (not that the two are incompatible with each other…)
Here are my top 7 out of many bad reasons that lawyers want to stay away from live video.
It’s Not Professional
Let’s punch this one right in the face, because it’s the most common excuse I hear.
Normally it’s followed closely by me asking “what’s professional mean?”.
Often it turns out that “professional” in the mind of the other participant is a synonym for “high production value videos” which, of course, isn’t true. They think that every video needs to be a Spielberg blockbuster.
While the video-slash-movie approach for lawyers is coming along nicely, there are still a vast number of train wrecks out there produced by people who think that “professional” means a dull sound track, suit and tie, law books in the background, and an earnest discussion about “rights” and how they can go about protecting yours.
The problem is in the process. You hire a film crew, get big lights, and all of a sudden find yourself in a weirdly alien environment that you’re not comfortable in. In addition, a heap is riding on this because you’ve now invested a bucket of money into the process. As a result, many lawyers kind of freak out.
The resulting wooden, scared looking videos are rarely worth the money that was invested in them.
But at least they’re “professional”…
I Might Make a Mistake
If you replace “might” with “will” then this is completely accurate.
I enjoyed sharing thoughts and planting seeds at the Clio Cloud Conference 2017 in New Orleans. We’re all in for an exciting ride and I can’t wait for more lawyers to embrace and use this evolving technology. Here’s my presentation.
Earlier today I joined Jennifer Quinn, author of “Leverage Livestreaming To Build Your Brand,” and we engaged in a rapid-fire back and forth covering 23+ legal tips to help livestreamers safely do business on the social media platforms.
Click here or on the image below to watch the video. Enjoy and reach out with any questions!