I recently had the opportunity to share the stage with my friend, David Meerman Scott, at the Tony Robbins Business Mastery Event in Las Vegas. There were 2,000 people in the audience and I walked away impressed with the entire production, experience and everyone involved.
David and I talked about marketing and branding and specifically, the concept of real time newsjacking. In fact, during the event David shared his new course titled, “New Marketing Mastery” which includes everything you need to know about this powerful business tactic. I newsjack in one form or another, on a weekly basis, and encourage anyone interested in doing the same to get David’s course. It’s that good!
It looks like I’ll be back at next year’s event and so maybe I’ll see you there!
I enjoyed being interviewed earlier this week by Kenneth L Hardison of Personal Injury Lawyers Marketing and Management Association about the marketing approach called “newsjacking.” I think Ken’s new show, “The Law Practice Advisor Show” is going to add value to lawyers and other professionals interested in raising their marketing game in 2017. Also, always a pleasure to mention and share friend, David Meerman Scott, and all he does.
Click here to watch the video interview.
Newsjacking has been one of the most powerful tools my firm has used to expand our sphere of influence around the world. In this recent post, author, speaker and marketing expert, David Meerman Scott, shares his thoughts about a newsjacking effort gone wrong!
Click here to read David’s post!