“If a story is not about the hearer, he will not listen. I make a rule — a great and interesting story is about everyone or it will not last.” – John Steinbeck
“When it comes to storytelling, not taking risks is riskier than swinging for the fences. I have very simple ambitions when it comes to taking risks in storytelling and programming. I try very hard to avoid the expected” –David Nevins
Using storytelling in business builds rapport, helps you make your point and closes deals. Trying my cases through the art of storytelling is one reason I’ve been able to get million dollar verdicts for my clients.
When telling stories in business and law to close deals and win cases, there is one mistake I see people make over and over. In today’s #Snapchat story (I’m CA_Lawyer), I share this mistake and show you how to avoid making it yourself.